Wednesday, May 25, 2011
UiTM - Another Year of Readers Digest's Trusted Brand
Congratulations Universiti Teknologi MARA for once again being recognized as Readers Digest's "Most Trusted Brand" under the public university category. In its June 2011 issue, the Readers Digest reveals some of the top names that have won the customers heart. “The true benchmark of success for a brand is the extent to which it wins and holds the trust of consumers, regardless of economic conditions,” says Gwen Loong, Group Advertising Director for Reader’s Digest Asia. “Winning a Reader’s Digest Trusted Brands Award is the ultimate seal of consumer approval. These winning brands are the first choices of consumers – they have proven their trustworthiness and their commitment to quality, value, innovation, social responsibility and to answering consumers’ everyday needs.” Well done UiTM. Universiti Teknologi MARA has received a record of more than 275,000 applications for the 2011 intake.